College-News

Marketing in a Recession

Grant Leboff - Principal of The Intelligent Sales Club Ltd

FREE Breakfast Seminar

Thursday 14 May 2009,
9.00 am-11.30 am,
Isaac Newton Centre,
108a Lancaster Road,
London W11 1QS

Effective Marketing in the Current Business Environment

We are experiencing the greatest communications revolution since the invention of the printing press. The democratisation of information is changing the way we live and work.

In this talk Grant Leboff explores the changes we are experiencing. He explains how it changes the way we live and work and why the Marketing rules need to be rewritten especially in these challenging economic times.

Participants will receive new ideas to market themselves and approach their sales in order to be really effective.

In order to address the massive changes that have rendered the traditional Sales and Marketing model obsolete, Grant Leboff formalised his own Sales and Marketing philosophy; Sales Therapy®.

It was these ideas and principles that helped Leboff build his own successful direct marketing company. After starting the business in 2002 Leboff sold it in 2008.

A serial entrepreneur; Leboff is Principal of The Intelligent Sales Club Ltd, working with companies who want to make certain that their sales and marketing is really effective.

As well as sitting on the Advisory Council of The Global Marketing Network Leboff spends a significant amount of time giving talks about Sales and Marketing for a variety of business groups. He is a regular contributor to many business magazines and has appeared on BBC Radio. His first book, Sales Therapy®, made the top 10 Amazon bestseller list on publication and is one of the top selling books on Sales, in the UK. It is now available worldwide.

Booking

To book a place on this free seminar please e-mail solutions@kcc.ac.uk or phone 020 7573 5322 with your name, position, company name, address, telephone number and e-mail address.

Places are limited so please reply early to avoid disappointment.